- 4.37x ROAS
- 13 months
Dr. Drew Phillips
Meridian, Idaho • Implant Center
Revenue
$1.52M
Ad Spend
$347K
Consult
401
Months
13
A brand-new center, no patient base, and a first agency that kept him in the dark.
Dr. Drew Phillips spent years as a traveling surgeon, licensed across four states, flying 170 flights a year, placing 30 to 50 arches a month across close to 20 different offices. He had seen what worked in the best practices and where the struggling ones broke down.
What he did not have was a patient base, a local brand, or a marketing partner he could trust. He opened in Meridian, Idaho on April 1, 2025. His first treatment coordinator quit the night before opening. The replacement was the wrong fit. Every gap in the pipeline had to be found and fixed live, while the practice was open and the ads were running.
“What’s really frustrating about using some of these other marketing companies is like, I can control every single thing in my office, except for like some of these marketing companies where nothing is transparent.”
Three changes. Everything else followed.
Visibility on every dollar
Real-time data on budget split between Meta and Google, and a direct line to the people moving it.
Pipeline gaps found and fixed live
Lead setting, consult conversion and follow-up each tested and corrected while the practice was open.
Flat management fee
No percentage of spend, so scaling the budget did not scale the bill.
“Compared to other people, the management fee is not insane compared to a lot of other people and it’s a flat fee. So it’s kind of like a no brainer.”
Care Dental Implant Center
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